June 30, 2024


AustEnergy, a Perth-based electrical contracting company, undertook a website redesign to boost their online presence and lead generation capabilities. The new website features a professional design highlighting their extensive services in electrical and renewable energy solutions. With optimized lead generation strategies and seamless Google Ads integration, the site effectively attracts and engages business and construction contractors, reinforcing AustEnergy’s reputation as a premium service provider.

AustEnergy is a locally owned electrical contracting company based in Perth, offering a range of services including residential and commercial electrical installations, renewables like solar and battery installations, and maintenance services.


The project aimed to enhance AustEnergy’s online presence with a redesigned website that focuses on generating leads and showcasing their professional services effectively.


  1. Lead Generation Focus: Develop a website optimized to attract business and construction contractors.
  2. Professional Online Presence: Create a clean, professional design reflecting AustEnergy’s premium positioning.
  3. Service Showcase: Highlight AustEnergy’s diverse service offerings, including residential and commercial electrical services and renewable energy solutions.
  4. Google Ads Integration: Ensure the website supports effective Google Ads campaigns to attract targeted leads.


  1. Optimized Design for Lead Generation: Implemented a website structure with strategic call-to-action placements to encourage lead conversion.
  2. Professional Aesthetic: Designed a visually appealing, professional website that aligns with AustEnergy’s brand image.
  3. Comprehensive Service Display: Developed detailed service pages to showcase AustEnergy’s expertise and range of services.
  4. Marketing Support: Provided integration and support for Google Ads to enhance marketing efforts and attract targeted leads.


The redesigned AustEnergy website now serves as a powerful tool for lead generation and client engagement. It effectively communicates AustEnergy’s expertise in electrical and renewable energy solutions, positioning them as a trusted partner for residential and commercial clients in Perth.

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